制作実績

2008 〜
現在

制作のポイント1

B&Mでは創業社長でありオーナーシェフでもある青沼氏から直接に指導を受けた弟子たちが、各支店の店長となる仕組みで美味しさを維持しています。

リニューアル以前、課題としてあったのが「B&M全体の美味しさをどう保っていくか」でした。 これを解決するため、Webサイトに「各店舗オリジナルメニュー」のページを設けることで、各店舗がライバル意識を持って、メニュー開発にしのぎを削れるようになりました。

https://www.steakbm.com/menu/original.html

制作のポイント2

B&Mの美味しさの秘密は、独自のセントラルキッチンを持っていることです。 セントラルキッチンのスタッフが、肉や野菜の味のクオリティー確保に専念することで、安定した美味しさを届けています。

B&Mには強みと工夫が多々あり、こだわりを持ってお客様に提供しています。

https://www.steakbm.com/menu/select/index.html


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制作のポイント3


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B&Mは東京の城東エリアに店を構えて30年以上となるステーキハウスです。

毎月各店舗が交代でブログを更新しています。

サイトでは地域の催し物や、桜開花のレポート、高校生の職業体験など地域に根ざした様子をお届けしています。

https://www.steakbm.com/staff/index.html